Rahna’s Posts

The SEO Rap

November 2, 2009
By Carolyn Griswold

Design the code right – the real trick to SEO. Smart and accurate. Fun way to end a Monday afternoon. Enjoy. linkscolor = "000000"; highlightscolor = "888888"; backgroundcolor = "FFFFFF"; channel = "none";
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Recommended Reading

June 4, 2009
By Rahna Barthelmess

Here are a few books and articles that could help your learning curve on Social Media: Business Week’s on-line version of Social Media Will Change Your Business World Wide Rave by David Meerman Scott Groundswell, Charlene Li and Josh Bernoff Technorati.com’s State of the Blogosphere report linkscolor = "000000"; highlightscolor = "888888"; backgroundcolor =...
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Random Facts About Twitter

March 26, 2009
By Rahna Barthelmess

I’ve had a Twitter account for over a year now but have truly only been active for about four months.  Here are some things I’ve discovered:   1)      There are ways to lengthen the conversation.  It’s hard to carry on in-depth conversations with only 140 characters per tweet.  Many Twitterers overcome this by posting...
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What is Twitter?

March 12, 2009
By Rahna Barthelmess

For social media junkies, they already know the answer to this question, but for many, they know that they should know the answer, but they don’t know.   So here’s my twitter 101 discussion, just to get you started.  The concept of Twitter was originally that participants answer, in 140 characters or less, one...
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Social Media During the Lenten Season

February 26, 2009
By Rahna Barthelmess

So I heard that people are giving up Facebook for Lent.  I’m not Catholic, so it isn’t something that I would ever have to contemplate doing myself, but I am in awe about the implications associated with this fact.  Any marketer worth his salt should take note.  This statement puts Facebook right up there...
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The Concept of Collaboration

February 12, 2009
By Rahna Barthelmess

Contributed by Rahna Barthelmess, Chief Marketing Strategist, Beacon Marketing Anyone who has ever participated in a brainstorming event or worked on the high school dance committee knows this very simple truth, that two heads are always better than one.   The contributors to this blog have started this discussion because they believe that collaboration is...
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