Web Savvy Marketers

  • About
  • Services
    • Strategic Planning
    • Marketing Programs
    • Full-Service Web Design and Development
    • Content Marketing
  • Industry
  • Portfolio
  • Blog
    • Tools & Tips
      • Google Tips
      • Internet Scams
      • Motivational
      • Tips for a good website
      • Website Writing Tips
    • Marketing
      • Internet Marketing 101
      • Philanthropy
      • Search Engine Optimization (SEO)
      • Social Media
      • Web design/Internet Marketing
    • Web Design
      • E-commerce
      • Website Maintenance
  • Contact Us
You are here: Home / Tools & Tips / Internet Marketing 101 / Why is my new website not on Google?

Why is my new website not on Google?

May 19, 2010 Carolyn Griswold

The website went live at around 3:00 PM.  At about 4:00 PM I got the email asking “why can’t I find my website on Google?” I’m happy that clients recognize the importance of being found in a Google search.  But as good as Google is at indexing the web it’s likely going to take their software longer than an hour to find your new website.

Google and most search engines have software that constantly crawls the web (often referred to as spiders) following links from web page to web page and indexing material as it crawls. Given the vast size of the web, you can imagine it might take a while for even the fastest, most efficient spiders to find  and index your website.  However, there are techniques you can use to expedite and improve the chances that your site will be indexed soon.

  1. Create a Google local listing and while you’re at it, create a Bing and Yahoo listing too.

    screenshot of Google local listing
    Screenshot of Google Local Listing

    A Local listing allows you to create a free business listing on each of the search engines.  When you create your listing you’ll have the opportunity to select business categories, a business description, types of payment you accept, your hours, and your contact information.   A local listing is especially advantageous if you have a local market, but it doesn’t hurt to be “on the map” even if your market extends beyond local.

  2. Have business and trade associations link to your site.
    Inbound links are one of most overlooked aspects of SEO (search engine optimization).  Think about how search engines work.  Their spiders crawl the web from link to link and index websites.  If there are no links to your website it will be harder for the spiders to find your website.  If there are many links to your website they will find you more often.

    Contact associations where you are a member, like your Chamber of Commerce, or other trade associations and if they offer a link on their website make sure you give them your new website address.  Contact any strategic alliances you may have and see if they’ll put a link on their website to your new site.  Do a search online for directories that specialize in your industry and create listings where appropriate.

  3. Submit your URL to the search engines. You can submit your URL to  search engines, and although it doesn’t guarantee they will list it, it doesn’t hurt to tell the search engines your url.  Here are the links to submit your url.
    1. http://www.google.com/addurl/
    2. http://www.bing.com/webmaster/SubmitSitePage.aspx
    3. https://meme2048.appspot.com/search.yahoo.com/info/submit.html

Finally, remember that search engines are in the business of indexing information, so make sure that the information on your website is clearly written and kept current and relevant.  Keep your website on your marketing schedule and make sure that it is updated regularly as your business changes and grows.

Filed Under: Internet Marketing 101, Question of the Day

Recent Posts

  • Is Sustainability Part of Your Plan?
  • Preferred Utilities
  • Post Pandemic Workplace Design
  • A Review of 2022 as We Look to 2023
  • “Neurodiverse” Doesn’t Equal “Disabled”

Search this site

Call Us

860-432-8756

Our Location

222 Pitkin Street, Suite 125
East Hartford, CT 06108
Phone: 860-432-8756

Services

  • Marketing Services
  • Strategic Planning
  • Internet Marketing
  • Multi-Media Productions
  • Marketing Programs

Talk to Us

Follow us, subscribe to us, email us, or call us at 860-432-8756. We’ll use our Super Savvy Tool Belt to stay in touch however you prefer.

  • Email
  • Facebook
  • Google+
  • LinkedIn
  • Pinterest
  • Twitter
Sign Up for Email Updates
For Email Marketing you can trust.

Copyright © 2023 Web Savvy Marketers, LLC · 222 Pitkin Street, Ste. 125 · East Hartford, CT 06108 · 860-432-8756 · Privacy Policy · Log in