Conan O’Brian is coming back to late night TV! In a blimp! During the month of October Conan’s orange blimp is flying around the east coast. If you spot his blimp you can check in at foursquare.com and get a badge. Or follow Team Coco and the blimp on Twitter, Facebook or Youtube. That Conan…he’s a web savvy marketer.
Now I know most of you can’t afford to fly a blimp around the east coast to generate interest in your business. But you can use the same tools he’s using to generate a following for your business. Foursquare is a proximity based social network that allows friends to check in and “find each other”. But it also creates opportunities for local businesses like bars, restaurants and retail establishments by providing consumers incentive to check-in at their location to earn special status and discounts. Check out http://foursquare.com/businesses/ for more information on how you can use Foursquare for your business.
Welcome back to late night Conan!
Watch for the blimp over Hartford on Oct. 22.