Because a recap of the year’s blog posts wouldn’t be complete without a line-up of cat-themed photos, the year in review starts with cats. Whether it’s revamping your email marketing, optimizing your website’s SEO, or getting smart with hashtags, the cats are in the know.
The Year In Cats
Don’t be fooled into thinking email is old school. Why Email Marketing Is Still the Cat’s Meow lays it out for you so you can either rediscover email’s benefits, or reinvigorate your current email marketing.
Take advantage of implementing visuals into your email marketing campaign that you’ve created for social media. Learn how to increase your presence by getting visual and stand out in the crowd in How Your Brand Can Stand Out With Visual Content.
Social media is the perfect platform for spreading your brand’s content with captivating photos, images, and videos. SEO Benefits to Embedding Video outlines the simple benefits you get from your video when you embed it into your website.
It begins with the two-for-one benefit of two listings for the price of one: one for your website and one for your YouTube (or other hosting) channel. Your SEO sees results from both listings.
Your SEO is something the cats don’t want you to fall behind in. Get the five SEO actions you don’t want to botch up when you’re optimizing your WordPress site for search engines with Are You Botching Up Your WordPress Site’s SEO?
No social media lesson would be complete without hashtag directions. Knowing how to implement hashtags into your social media gives your posts maximum oomph—I mean, meow. Find out the finer claw-points in How To Use Hashtags on Social Media and Be a Cool Cat.
Keep Your Site and Password Safe From Hackers
The lurking threat of having your password or website hacked is always a real possibility. Cyber Security Threats: Is This the Digital Wild West? and More Password Hacking Methods and How to Stay Safe outline the top ways hackers attempt to steal your data.
7 Tips for Your Content Management System gives you seven ways to keep your WordPress site safe from hackers. If you’re not doing them, then sign up for a plan with your hosting company and have them do it for you.
6 Ways Your Site Is Hacked and What To Do About It will help keep your site safe by knowing the methods hackers use. Outside of staying offline, the best way to stay safe is to stay informed.
How To Secure Your Accounts With Two-Step Verification shows you how to keep your accounts hacker-proof. Two-step security is free. Follow these simple steps to give your online accounts an extra layer of security.
Writing Is Key to Your Success
Grab this list of tips from the pros in How To Become a Better Writer: Tips from the Pros for your quick consumption; it’s internet-primed to be just the way you like it—fast, free, and fun.
Don’t forget important writing practices for when you automate your social media posts, including the 5-3-2 rule in Don’t Let Jargon Be a Communication Barrier, because it’s never okay to forget your customer in your writing.
Find out how you stay relevant with appropriate customer communication, when to use jargon and when not to, and why. Content Marketing Buzzwords You Need to Know will help you stay in the know with the most used content marketing buzzwords.
It’s either write or die of unhappiness. At least that’s how I choose to interpret it. The experts weigh in on why you can’t live properly without it in How Writing Makes You Happy.
If writing just isn’t in the stars for you, here are seven reasons content creation is important and how to know if outsourcing content is the right decision for you. Check out Should You Outsource Content for Your Website? to see what the future holds.
Social Media Tips
How do you find time for social media as a small business? Social media automation tools can help you manage your social media presence without investing tons of time. Find them here: You Need These Social Media Automation Tools.
Are you using LinkedIn to market your small business? For B2B marketing, LinkedIn is the preferred social media channel for 26% of respondents in a BtoB survey, and more than 90% of B2B companies in North America use LinkedIn. Learn more about connecting with other people in your industry in 9 Tips for LinkedIn You Didn’t Know.
What’s the best social media platform for your company? See why the new star of social media is Instagram and why brands might want to start paying attention to this platform in 7 Reasons Instagram Tops Twitter.
To learn more about Twitter and how to grow a Twitter following, 9 Easy Ways To Get Followers on Twitter. Improve Your Image and Get Your New Twitter Profile gives you the latest Twitter changes and how to adjust to your brand new Twitter groove.
Finally, find out why Pinterest is a good choice for brands as the online place for window shopping and gathering content. Get These Pinterest Tips for Your Business and Get More Sales shows you how to get your content in the digital hands of Pinterest shoppers and Tell Your Story On Pinterest gives you eight ways to get your company’s story heard in images.