I just got back from a long road trip. While traveling, I noticed a few proofreading errors in marketing materials that were worthy of a Jay Leno spot.
1. A truck stop billboard ad said. “EAT HERE! (Get Gas Later).”
2. A road service billboard ad: “24-HOUR TOE SERVICE!”
3. A menu at a major hotel chain restaurant offered “A side of fires“. The embarrassed server reported that it was the 2nd printing with the error–when they changed the menu they missed it again!
The moral of this post: Remember to take the extra time to proofread your marketing copy to make sure you mean what you say and say what you mean.
Anyone else have any funny proofreading errors? Feel free to comment.